Home Feedback
  Marketing   Marketing definition
  image

We not only offer an internal marketing service to Newsquest functions, we also offer an external marketing service.

The Newsquest London marketing team has access to analytical software such as Mosaic. Mosaic is the UK's leading consumer segmentation tool and it classifies consumers by household or postcode. Mosaic has been built using over 400 data variables and the result is a classification that gives a detailed view of UK consumer lifestyles, behaviours and culture.

In addition to this, the team has access to Snap, which builds online questionnaires, detailed software which displays exactly where newspapers are delivered, an in-house graphic designer, plus a wealth of newspaper publishing experience.

For more information about the benefit of marketing your business, and what the Newsquest London marketing team can do for you, please click on the link below...

Newsquest marketing

 

“A social and managerial process by which individuals and groups obtain what they need and want through creating and exchanging products and value with others”

Philip Kotler